Online video advertising continues to grow at a rapid pace as more users spend more time online viewing rich media content as an alternative to legacy media delivery formats. Getting the customer's attention and achieving the results you want in monetizing your ad-based content requires the expertise of partners who understand the advertising business and push the envelope of creativity using Adobe solutions such as Adobe® Flash® Media Server and Adobe Media Player software. These partners offer a range of services for the small and medium business in addition to the largest media broadcast organizations in the world.
Take advantage of the expertise of Adobe's advertising delivery partners, who know how to get your ad campaigns up and running for your specific customer:
Since 2000, PointRoll has powered the most creative and effective online ads that have helped clients across a variety of verticals — including automotive, pharmaceutical, consumer packaged goods, entertainment, financial services, telecommunications, retail, and real estate — solve problems unique to their business. In addition to building brand and increasing awareness, PointRoll's rich media solutions are used to:
With PointRoll technology, consumers are able to interact with an ad just as rich and full-featured as a website, without leaving the page and content they were already browsing. The result: improved ad effectiveness, without the negative experience associated with other intrusive technologies, such as pop-ups or interstitials. The company's innovation and superior service has made PointRoll the undisputed industry leader, serving nearly 60 percent of all rich media ads in 2007.
Eyeblaster is a global leader in campaign management, empowering agencies, advertisers and publishers with a comprehensive solutions to plan, create, execute and measure advertising across digital channels.
EyeWonder, Inc., is interactive digital advertising's fastest-growing innovator, empowering brands and advertisers to leverage the industry's most comprehensive creative capabilities for online campaigns that are proven to deliver richer results. Headquartered in Atlanta, Georgia, the company's pioneering technology enables advertisers and agencies to focus their time and energy on producing the strongest interactive ad campaigns that reach across more of today's top browsers, operating systems, and video players while eliminating inefficiencies that limit creativity and slow workflow processes. Moreover, EyeWonder delivers results. A 2006 Dynamic Logic study found that the EyeWonder-powered campaigns generate a 65 percent increase in aided brand awareness and a 34 percent increase in message association, and that EyeWonder leads all other top rich media providers in generating increased lift in three out of four core brand metrics.
EyeWonder services the world's top agencies and brands, and its rich media and interactive video ad products are accepted by more than a thousand online publishers, including Yahoo!, AOL, and MSN. Visit the website for more information on EyeWonder's interactive digital advertising solutions.
Kiptronic offers a platform for dynamically inserting video and audio ads into digital media for consumption on any device online or offline. The company works with rich media content publishers to help them manage, measure, and monetize their content. Major media companies and independent publishers no longer have to manually insert ads into their content: With Kiptronic, it happens on-the-fly, without altering existing publishing processes.
Unicast provides many of the world's leading brands with highly engaging online advertising and interactive Premium Rich Media marketing services including campaign strategy and management, creative, media planning, deployment, and full reporting and analytics. Since its initial work as a pioneer of Internet video advertising formats, Unicast has specialized in working with publishers to develop and support innovative advertising solutions. It continues to provide metrics for compelling new interactive marketing experiences, enabled by groundbreaking advertising platforms like Adobe Media Player.
Founded in 2005, VoloMedia is the leading provider of advertising, metric, and reporting solutions for downloadable media, both video and audio. The company is located in Mountain View, California, and is funded by Mayfield Fund, Sutter Hill Ventures, and Worldview Technology Partners. The company's patented Virtual Media Bridge™ is used by some of the largest media companies as an invaluable component of their measurement and monetization strategies.
YuMe is the first dedicated broadband video advertising network built exclusively for the new web video world, providing advertisers and publishers the unprecedented ability to identify, classify, and track content to ensure brand safety, contextual relevance, controlled syndication, and consistent delivery across all digital media platforms — personal computer, mobile, TV — whether streamed or downloaded. With YuMe, advertisers get access to more than 300 million video streams per month and a suite of interactive ad placements that go beyond pre-roll and provide real-time creative and performance optimization.
YuMe is a privately held company backed by Khosla Ventures, Accel Partners, BV Capital, and DAG Ventures. YuMe is headquartered in Redwood City, California. Visit the website for more information.